New Mexico House: Bringing the Heat (and Chiles) to SXSW 2026

**✨** New Mexico is invading Austin for SXSW 2025 with its own “House” activation. Because apparently one state house wasn’t enough.

🗓️ Schedule:

11:00 am – 12 pm

New Mexico House Opens

Land of Enchantment invades Austin. Come early to grab lunch before the state tries to sell you quantum tech and clean energy dreams.

12:00 pm – 12:15 pm

Opening Remarks

State officials welcome you to their temporary Texas takeover. Because what’s SXSW without government bureaucrats?

Speakers:

  • Dr. Shanna Sasser, Tourism Deputy
  • Rob Black, Economic Development Boss

12:15 pm – 1:00 pm

Quantum Tech Panel

New Mexico wants to be the quantum capital. Because Austin’s tech scene needed more competition.

Speakers:

  • Moderator: Nora Sackett, Tech Director
  • Noel Goddard, Qunnect CEO
  • Maggie Newman, Roadrunner Ventures

1:15 pm – 1:45 pm

Energy Transition Chat

State and Pattern Energy discuss clean energy plans. Spoiler: It involves a lot of infrastructure and your tax dollars.

Speakers:

  • Allison Holly, Pattern Energy
  • Anna Aguilera, EMNRD Policy

2:00 pm – 2:45 pm

Film Industry Panel

New Mexico pitches itself as Hollywood’s cheaper cousin. They’ve got light, landscapes, and tax incentives!

Speakers:

  • Moderator: Steve Graham, Film Office Director
  • Drew Kirsch, Film Director
  • Nate Bolotin, XYZ Films
  • Lucan Toh, Two & Two Pictures

3:00 pm – 3:45 pm

Indigenous Innovation

Native entrepreneurs discuss building the next economy. Because diversity in tech matters, even in New Mexico.

Speakers:

  • Moderator: Nicole Johnny, VC Founder
  • Cecilia Meadows, Prados Beauty CEO
  • Norma Baker-Flying Horse, Red Berry Woman
  • Goldie Tom, Goldie Luxe Studio
  • Cameron Ward, Art Off the Rails

4:00 pm – 4:45 pm

Innovation Policy Panel

Government and investors explain why New Mexico matters. Spoiler: It involves money and policy.

Speakers:

  • Moderator: Nora Sackett, Tech Director
  • Rob Black, Economic Development
  • Chris Cassidy, State Investment Council
  • Carrie von Muench, Pacific Fusion
  • David Ellmann, UP.Abundance

5:00 pm – 8:00 pm

Startup Showcase

Evening networking with New Mexico startups. Come meet the companies your tax dollars support!

Opening:

  • Tony Aldaz, New Mexico Partnership
  • Chris Cassidy, State Investment

Featuring:

  • UbiQD | Phoenix Venture Partners
  • Atolla Tech | NM LEEP
  • Mantis Space | City of Albuquerque
  • Qunnect | Airbus Ventures
  • Ashbrook Technologies | Builders VC

9:00 pm – 10:00 pm

Indigenous Fashion Show

Runway show featuring Native designers. Because tech panels need cultural balance.

10:00 pm – 12:00 am

Musical Showcase

  • Max Gomez @ 11:15 PM – Taos folk singer with 4M Spotify streams
  • Def-i @ 10:30 PM – Diné hip-hop artist
  • Camilo Quiñones (CQ) @ 10:00 PM – Grammy-winning percussionist

12:00 am

House Closes

That’s a wrap on New Mexico’s Austin invasion!

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Chuck B. Ballsy

Chuck B. Ballsy, affectionately known in the satirical world as “The Sultan of Snark,” is a self-proclaimed sports expert who peaked athletically in middle school dodgeball.

Born in Halfcourt, Indiana, Chuck spent his formative years shouting unsolicited advice at professional athletes on TV, firmly believing that his couchside coaching was the key to their success.

Chuck B. Ballsy: because in the game of sports and sarcasm, he’s always the MVP. 🏀🎤

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